How to Launch and Operate A Tour Company

This presentation should address the following subject matters:
* The general benefits and risks of business ownership
* Why tourism; why in Washington, DC? The benefits of becoming a tour operator in the Nation’s Capital
* Types of tours/sightseeing (e.g., bike, bus, Segway, walking, etc.); type of tour company to open
* The qualifications and initial steps to starting a tour company
* What skills do you need to work in the travel sector? (Explain the industry’s overlapping skillset.)
* Networking 101: How to build a network; professional and personal connections
* How to attract customers. Brand development and marketing (the remaining importance of traditional marketing and in person sales & connections while also growing digital marketing)
* Explore opportunities for diversity/inclusivity. The importance of DEI (Diversity, Equity, and Inclusion) in the travel sector
* How to sustain and expand a successful tour company
https://mdsbdc.ecenterdirect.com/events/16854